Positioning: It ultimately comes down to why a customer should choose your
company over someone else's. Your positioning needs to be clear, truly
differentiating, sustainable over time and provable to the prospect.
Join us for an interactive discussion on positioning at our next
Marketing Roundtable on September 21 at Empower Fitness. In the
meantime, begin thinking of your areas of expertise and how they give
you a leg up on the competition.

Questions contact: Stephanie Sharp of Sharp Designs at 609-392-8724 or via e-mail at stefs@sharpdes.com

No cost for NJAWBO Members with reservation
Prospective members may attend one time and pay $15